Cornish Ketchup

Branding & photography work for Cornish Ketchup

We were happy to sit in on the taste tests, especially as it involved plenty of chips.

A lovely punchy product that required strong branding and shelf-presence. We worked with Cornish Ketchup from the very beginning and their fun and no-nonsense brand style has helped it to become a firm favourite on the food scene. In their first 18 months of trading, Cornish Ketchup was sitting on the shelves at Harrods and Selfridges in London.

We've provided them with their logo design, labels, photography, brochures, signage and exhibition graphics, packaging design and continue to work with them as they develop new products. Watch this space!

Visit the website www.cornishketchup.co.uk

Cornish Ketchup gift pack with four bottles of ketchup on a red background

Once we had come up with our secret recipe for our Cornish Ketchup we knew we had to deliver the product to the retail market in an innovative and stylish way. We chose to work with Ayr after seeing the effective branding work they had already done. We provided a clear brief and the results were amazing.

They developed a brand image for us that was both on trend and commercially strong which has now provided us with the perfect platform to take our product nationwide. Without the strength and clarity of design that Ayr has created I don't think our product would be anything like as successful as it is. We look forward to developing new brands and products with them in the future.

illustrations of bottles of chipotle, red pepper and smokey ketchup on brightly coloured backgrounds

poster design with large bottle of original ketchup and text reading 'obey the ketchup'

canvas bag design with slogan that reads I put ketchup on my ketchup

artistic photo of heritage tomatoes arranged above a bottle of ketchup on a black background

hand holding a bottle of original ketchup

jar of tomato chilli jam in a basket of red and yellow tomatoes